Bing Ads Editor now supports remarketing audience management & shopping campaign product filters

The latest version of Bing Ads Editor is now available. The post Bing Ads Editor now supports remarketing audience management & shopping campaign product filters appeared first on Search Engine Land.

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Bing Ads Editor now supports remarketing audience management & shopping campaign product filters

Successful SEO programs require content that supports the entire buy cycle

Columnist Joe Goers argues that many websites are focusing too much on the bottom of the funnel — to the detriment of their SEO success. The post Successful SEO programs require content that supports the entire buy cycle appeared first on Search Engine Land.

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Successful SEO programs require content that supports the entire buy cycle

AdWords Editor now supports more ad formats, device bidding

Advertisers can create and edit Gmail ads and more in version 11.6. The post AdWords Editor now supports more ad formats, device bidding appeared first on Search Engine Land.

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AdWords Editor now supports more ad formats, device bidding

Bing Ads Editor now supports Shopping campaigns

Shopping campaign management has arrived in Bing Ads Editor version 11.4. The update makes it possible to create new Shopping campaigns and edit existing one in Editor. A new Shopping settings tab is now available in the editor panel to set the store ID, region of sale and campaign priority.  …

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Bing Ads Editor now supports Shopping campaigns

AMP now supports A/B testing and other experiments

Check out the new amp-experiments component that lets you easily test different variations of your AMP pages. The post AMP now supports A/B testing and other experiments appeared first on Search Engine Land.

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AMP now supports A/B testing and other experiments

Bing Ads Editor now supports custom ad copy for native ads on MSN.com

Bing’s latest version of its desktop editor tool, Bing Ads Editor 11.2, supports custom copy development for native ads. Instead of creating one ad to be served in search and native ad placements, advertisers can now create ads specific to native placements on MSN.com in bulk using the tool….

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Bing Ads Editor now supports custom ad copy for native ads on MSN.com

AdWords App For Android Now Supports Universal App Campaigns

New conversion columns are also available in the latest Android update. The post AdWords App For Android Now Supports Universal App Campaigns appeared first on Search Engine Land.

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AdWords App For Android Now Supports Universal App Campaigns