Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google rich cards, AdWords store visits & fake news appeared first on Search Engine Land.
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The company also released a compilation of insights on Black Friday mobile and in-store shopping behaviors. The post Google adds Store Visits data to AdWords distance & location reports ahead of Black Friday appeared first on Search Engine Land.
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Google says that it can deliver 99 percent location accuracy at 200 million stores globally. The post Google brings store visits to Google Display Network, debuts cross-device retargeting appeared first on Search Engine Land.
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Google released data earlier today on foot traffic patterns during the holiday shopping season. The data were collected from anonymous mobile users with location history enabled. These capabilities are part of Google’s broader Estimated Total Conversions effort to connect digital advertising…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
