[Reminder] Live webcast: How to create a single source of data truth for marketing

According to McKinsey and Forrester, an integrated marketing analytics approach can free up 15-20% of marketing spend while driving higher campaign conversions. But, with four out of five marketing organizations struggling to merge their data points, it’s clear that marketers still have many…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

[Reminder] Live webcast: How to create a single source of data truth for marketing

Create new possibilities for your SEO & SEM campaigns

2016 brought incredible developments in both SEO & SEM. From the emergence of AI, search engine algorithm changes, new formats like ETAs, call extensions and voice search the complexity of managing SEO and SEM has become more complex than ever. And the momentum won’t stop as 2017 brings forth a…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Create new possibilities for your SEO & SEM campaigns

Ways to create ongoing relationships with your customers

If you want more revenue, you’ll need to build more relationships. These tips will give you plenty of ways to keep your customers coming back for more.

The post Ways to create ongoing relationships with your customers appeared first on WooCommerce.

Blog – WooCommerce

Ways to create ongoing relationships with your customers

Should you create device-specific PPC campaigns?

Columnist Aaron Levy, a big advocate of PPC segmentation, discusses the pros and cons of device-specific AdWords campaigns and shares tips on how to get started. The post Should you create device-specific PPC campaigns? appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Should you create device-specific PPC campaigns?

Using social metrics + SEO + questions to create content that drives inbound traffic

How do you create great content that captures organic search and social traffic alike? Columnist Matthew Barby explains his method for identifying content themes and topics. The post Using social metrics + SEO + questions to create content that drives inbound traffic appeared first on Search…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Using social metrics + SEO + questions to create content that drives inbound traffic