SEO without SERPs is here with Google Assistant, Home and Amazon Echo. Here’s how to survive.

Columnist Bryson Meunier discusses how the rise of digital assistants will impact how search engine optimization is performed. The post SEO without SERPs is here with Google Assistant, Home and Amazon Echo. Here’s how to survive. appeared first on Search Engine Land.

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SEO without SERPs is here with Google Assistant, Home and Amazon Echo. Here’s how to survive.

Study shows Google’s Possum update changed 64% of local SERPs

How significantly did the Possum update impact local search results in Google? Columnist Joy Hawkins shares data and insights from a study she did with BrightLocal, which compared local results before and after the update. The post Study shows Google’s Possum update changed 64% of local…

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Study shows Google’s Possum update changed 64% of local SERPs