Don’t just appeal to a local searcher’s wants or needs, focus on the journey

You’ve probably heard sayings like, “Life’s about the journey, not the destination,” but have you thought about putting this philosophy to work in local search? Columnist Lydia Jorden explains how to optimize for this trend. The post Don’t just appeal to a local searcher’s wants or…

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Don’t just appeal to a local searcher’s wants or needs, focus on the journey

Preparing to relaunch, Jelly wants to bring “humanity” back to search

In SXSW conversation Jelly founder Biz Stone discussed #NextSearch with Danny Sullivan and teased the relaunch of his social answers engine. The post Preparing to relaunch, Jelly wants to bring “humanity” back to search appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Preparing to relaunch, Jelly wants to bring “humanity” back to search