More and more, people are searching for local options on mobile devices — and columnist Jacob Baadsgaard points out that if your business isn’t showing up for those searches, you’re likely missing out. The post Local search: It’s all about mobile appeared first on Search Engine Land.
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Mobile usage is certainly growing, but does that mean that desktop is done? Columnist Christi Olson doesn’t think so, and she suggests search marketers create campaigns that leverage the strengths and acknowledge the contributions of each device. The post The desktop’s death has been greatly…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Whether you’re a beginner or a paid search pro, it’s not too late to improve your Google Shopping campaigns in time for the holidays. Join us for this November 10 webcast and learn how to optimize for search success with Google Shopping ads. Our expert panel will discuss: how to create “quick wins”…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Whether you’re a beginner or a paid search pro, it’s not too late to improve your Google Shopping campaigns in time for the holidays. Join us for this November 10 webcast and learn how to optimize for search success with Google Shopping ads. Our expert panel will discuss: how to create “quick wins”…
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
In search engine optimization, sometimes even small errors can have a large and costly impact. Columnist Patrick Stox shares his SEO horror stories so that you can be spared this fate. The post It’s scary how many ways SEO can go wrong appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Columnist Stephan Spencer talks about how search engine optimization has changed over the years, noting that it’s still very much alive — just vastly different from the way it once was. The post SEO is not dead; it’s just a shape-shifter appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Tracking return on investment from SEO can be tricky, especially since it often assists other marketing channels. But columnist Janet Driscoll Miller lays out a plan for proving organic search’s ROI and securing budget for the next fiscal year. The post Prepping SEO for 2017: it’s all about…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
