Test points to likely influence of click-through rate on search rankings

Columnist Brian Patterson shares the results of a click-through rate test performed on one of the test websites he maintains. The post Test points to likely influence of click-through rate on search rankings appeared first on Search Engine Land.

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Test points to likely influence of click-through rate on search rankings

Google Down 1 Billion PC Searches From 2014 But Mobile Volumes Likely Way Up

December desktop search rankings from comScore came out yesterday. Bing gained slightly vs. November; most others are off a fraction of a point. Google has lost market share and volume vs. a year ago when it had a share of 65.4 percent. A year ago Bing was at 19.7 percent; today it’s at 21.1…

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Google Down 1 Billion PC Searches From 2014 But Mobile Volumes Likely Way Up