Why good SEO is strategic

To many on the upper rungs of the corporate ladder, “SEO” is still a geeky term whose effects are considered to be marginal, rather than central to the company’s marketing efforts. Columnist Kevin Lee explains why this view needs to change. The post Why good SEO is strategic appeared first on…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Why good SEO is strategic

4 ways to improve your value as a strategic SEO partner

Sometimes retaining clients is about more than doing great SEO work. Columnist Derek Edmond explains how to increase your value through improved client relationships. The post 4 ways to improve your value as a strategic SEO partner appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

4 ways to improve your value as a strategic SEO partner